Graph Algorithms in SQL

PageRank

The PageRank algorithm (named after Google’s Larry Page) is used to measure the importance of each node within a network or graph. PageRank is measured on each node or entity with a score based on the number of incoming relationships it has, as well as the importance of the corresponding sources nodes. The score ranges from 0 to 10, where 0 has no importance and 10 has significant importance in the graph.

Network of Connected Entities

Nodes in the Network with PageRank Score

Sample use cases

Marketing SEO

Ranking of webpages to prioritize search results

Fraud Detection

Detecting fraud anomalies based on the high-ranking reoccurring suspicious entities

Social Media

Recommending accounts to follow based on their ranking

Health Care

Recommending health practitioners based on their ranking

Finance

Selecting stocks based on set criteria ranking

Geospatial Data

Ranking streets to predict traffic

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